Present with Impact – Open Course

Whenever Warren Buffett is asked about the one most valuable skill that anyone can have today, he always says: the ability to speak in public. And yet, over 75% of people suffer from ‘glossophobia’ a genuine fear of speaking in public.​

We expect our leaders to communicate effortlessly, our salespeople to pitch with confidence, our marketing and product teams to inspire with their ideas. But it’s not always so easy. Everyone can benefit from learning how to present with impact, whether you’re looking to talk at a conference or trade show, moderate a panel, convince users of the benefits of your services, get buy in to an idea, share points of view on social media, come across at your best at an interview or show why there is a pressing need for action.

Planning and preparation is key. But it’s often the ability to share engaging stories that make complex ideas easy to understand that makes the difference between good and great presenters. Masterclass can take you from speaking on a Teams call to delivering at conferences or trade shows to broadcasting on national TV and radio.

At Masterclass we work at every level from business leaders and CEOs, to graduate programmes for new hires, to sales pitches for multi-million projects. We’ve worked with many politicians such as Sir Nick Clegg when we coached him before the very first televised UK election debates.

In this three hour highly effective and engaging workshop you will learn how to plan and prepare and then deliver with impact. You’ll have the opportunity to work on a project of your own so that you leave ready to deliver.

Audience

This is designed for anyone who needs to connect with internal and external stakeholders in an impactful, compelling way and be able to inspire, motivate and enthuse. As we work through the session, you will start to ‘raise the bar’ with you own message, voice, delivery, impact and gravitas.

Outcomes

Be able to:

• Plan, prepare and structure your message to achieve the best outcome – whether that’s face to face or virtual
• Be clear what your ‘call to action’ will be – what you want your audience (the people you are presenting to) to go away thinking, feeling, saying, doing or knowing
• Know how to ‘dial up’ presence in any situation
• Manage questions with authority and credibility.

Content

• How to plan, prepare and structure your message
• How to keep people interested, engaged and motivated
• How to handle difficult or challenging questions
• Exercises and techniques for voice, nerves, eye contact, gravitas and charisma.

Tools and Techniques

Skills practise in the following tools and techniques:

• How to plan and prepare quickly and easily: Use of ABCD (Attention, Benefit, Credentials, Direction) to open up and structure the meeting/presentation/event
• How to create rapport and have impact from the start
• What to do to channel your energy and manage nerves
• Professional tips to raise your presence and gravitas as a speaker
• Techniques to keep your audience interested, engaged and motivated to listen to you
• Three-part messaging to make what you say memorable: How to use Point; Story; Point
• How to stand out – for the right reasons – in the Q&A section: How to prepare for questions and how to handle questions (even if you don’t know the answer)
• The ‘Call to Action’: How to make sure your audience knows what’s expected of them.